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    New Customer Development Program


    New Customer Development Program
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    Promotional Details

    How to get new accounts and new customers is the #1 concern of any business.  How to get the new customers you need to provide the income your business requires is a matter of prime importance to survival and growth. Many businesses, large and small, approached new customer acquisition in a haphazard, unplanned, and uncoordinated way. The results are usually disappointing, expensive, and inadequate from the standpoint of a contribution of to the profitability and success of your business. ·

    This book has been independently rated for overall content, quality of instructions and value by RGC, Inc., a business consulting firm specializing in business startup, management consulting and business operation procedures. Independent Review Rating:
     
    Rating by customers that bought this book: Based on 84 reviews

      Buy it with The Business Plan for Small Business and save 15%
    New Customer Development Program


      The Business Plan for Small Business



    Download List Price: $76.50
    Buy Together: $65.03

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      Buy it with Customer Care: Customer Care Program and save 15%
    New Customer Development Program


      Customer Care: Customer Care Program



    Download List Price: $56.90
    Buy Together: $48.37

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    New Customer Development Program Product Detail: back to top  

     

    • Authors: Kyle Norman, George West & Renee Kennison
    • Published: ©2013 – Eighth Edition
    • Total Pages: Ninety three (93) pages with Index
    • Download File Size: 644 KB
    • Download File System Requirements: Adobe Reader 7.0 or newer
    • Some of the Features of this Book:

    o        The Six Steps to getting your new customers, clients and accounts.

    o        How to understand your customers needs.

    o        How to know who your clients are and where they are located

    o        How to conduct your own full scale market research with emphasis on the two ways to conduct your market research

    o        The four methods for getting your first customers for start-up businesses!

    o        How to implement a successful marketing program!

    o        How to use direct mail, telemarketing, printed materials, exhibitions, surveys, websites, promotions, press releases and public relations to acquire new customers, clients and accounts.

    o        How to develop a customer retention program.

    o        How keep your customers coming back!

    o        How to establish Loyalty and Rewards programs!

    o        Includes six bonus sections with information regarding community work, advertising, exploring business opportunities, financing your business, pricing policies and income goals.

    o        Available in hard copy and on CD-Rom.

    · Promotional Details: How to get new accounts and new customers is the #1 concern of any business.  How to get the new customers you need to provide the income your business requires is a matter of prime importance to survival and growth. Many businesses, large and small, approached new customer acquisition in a haphazard, unplanned, and uncoordinated way. The results are usually disappointing, expensive, and inadequate from the standpoint of a contribution of to the profitability and success of your business.

    ·Download Information: When you purchase your book, you can immediately download it to your computer.  The file will open in Adobe Acrobat Reader.

     Five Stars!  This is the most comprehensive book I have found to locate new customers.  P. Slaydon, Pelham, NC

     

    I have increased my client accounts using just a few of your suggestions.  A must read for anyone starting a new business.  D. Ferrell, Evergreen Park, IL

     

    My gift shop was struggling to get profitable.  Your book helped me increase my customer base and establish a rewards program.  Great to see black on the bottom line instead of red!  H. Lindquist, Valencia, CA

     
     
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